Outbound Decision Engine
Turn messy lead data into a
clean, high-conversion Gold List
Import your CSV from Apollo, Heyreach, or Sales Navigator. sdrwise cleans, enriches, and prioritizes your leads so your outreach becomes more human, safer, and better timed.
Used by SDR teams, growth agencies, and outbound operators scaling SaaS globally
The real problem
Your outbound is not failing because of messaging.
It is failing because of bad input data. Most teams still run outreach with flawed, outdated, or unqualified data — and then wonder why reply rates are low.
sdrwise is not just an enrichment tool. It is an Outbound Decision Engine.
Workflow
From raw list to Gold List in 3 steps
Ingest, refine, export. sdrwise turns raw lead data into clean, timed, human-ready outbound decisions — without the babysitting.
Upload a CSV or connect Apollo, Heyreach, or your CRM. sdrwise unifies all your lead sources into one structured input layer
Sales Nav
ApolloSaved list
Export
Phantom
We transform raw data into outbound intelligence — clean, enrich, score reachability and intent, time the outreach, and filter duplicates, risks, and invalid leads
Push your Gold List directly to Instantly, Heyreach, or HubSpot. Not just a list — a ready-to-send outbound decision system
Core System
The 3-Layer Intelligence System
Refinery, Radar, Shield. sdrwise tells you who is worth contacting, when to contact them, and who to avoid completely.
Layer 1 — The Refinery
Hyper-sanitization makes your data human-ready: strip legal suffixes (A.Ş, LLC, GmbH), kill emojis and ALL CAPS, normalize special characters (ö, ş, ğ), and standardize job titles like "Sales Ninja" into "Head of Sales".
v2
ApolloLayer 2 — The Radar
Outreach is not about volume. It is about timing. A 0–100 reachability score plus a Now / Follow up / Wait timing engine built on job changes, funding, and activity signals — with AI-generated insights for every lead.
Layer 3 — The Shield
Protect your brand before you scale outreach. Customer and competitor hard-lock from CRM sync or upload, automatic segmentation into prospects, customers, partners, and competitors, and export-safe list generation with built-in guardrails.
Confidence flagging
Uncertain or low-confidence data is flagged before export, so you ship a Gold List you can trust.
Audit transparency
Every cleaned lead includes what was changed, what was removed, and why it was modified — full traceability.
ICP & lookalike engine
Upload your CRM and we score every new lead 0–100% against your best customers — industry, size, growth, stack, and hiring.
Layer 1 & 2 — Refinery + Radar
Clean data, scored leads, perfect timing
The Refinery makes your data human-ready. The Radar tells you how reachable each lead is and whether to act now, follow up later, or wait.
Hyper-sanitization
Strip legal suffixes like A.Ş, LLC, GmbH. Remove emojis, fix ALL CAPS, and normalize special characters (ö, ş, ğ)
Reachability score (0–100)
Identifies how active and reachable each lead really is — stop wasting time on unreachable contacts
Standardized job titles
Turn “Sales Ninja” into “Head of Sales”. Consistent titles unlock clean segmentation and better targeting
Dashboard
Timing engine
🟢 Reach now on high intent like job changes or funding. 🟡 Follow up on warm leads. 🔴 Wait on low-activity or early-stage roles
AI insights per lead
Every lead ships with an AI-generated insight based on recent signals and career moves — ready for personalized outreach
Confidence flagging
Uncertain or low-confidence data is flagged before export, so your Gold List stays trustworthy
Layer 3 — The Shield
Protect your brand before you scale outreach
One wrong email to a customer or competitor can damage your brand. sdrwise hard-locks the wrong people from every export so you never send the wrong message.
Customer hard-lock
Sync HubSpot or Salesforce. If a lead is already a customer, it is automatically blocked, marked “Existing Client”, and excluded from every export.
- CRM sync (HubSpot / Salesforce)
- Auto-block existing clients
- Excluded from export
Competitor hard-lock
Upload competitor domains and we block their employees, subsidiaries, and related domains — preventing brand damage before it happens.
- Block employees & subsidiaries
- Related-domain matcher
- Export hard-lock
Automatic segmentation
Every lead is sorted into prospects, customers, partners, or competitors — so your Gold List only contains the people you should actually contact.
- Prospect / customer / partner / competitor
- Built-in export guardrails
- Export-safe list generation
Why sdrwise
sdrwise vs traditional scrapers
Traditional scrapers move data around. sdrwise turns that data into clean, timed, ready-to-send outbound decisions — with safety built in.
Who is sdrwise for?
Built for every outbound team
SDR, growth, agency, RevOps — sdrwise turns messy lead data into safe, timed, human-ready outbound decisions for any team that ships outbound.
SDR Teams
Clean and score lead lists before outreach so reps spend time selling, not fixing spreadsheets
Growth Teams
Run data-driven outbound campaigns with AI-scored Gold Lists and personalized icebreakers
Sales Agencies
Process client lead lists at scale and deliver clean, enriched, outbound-ready data as a service
RevOps Teams
Maintain CRM hygiene with duplicate detection, blacklist management, and structured data control across all sources
Trusted by Sales Teams Worldwide
"sdrwise completely transformed our outbound process. What used to take our team an entire day of manual cleanup now happens in minutes. Our SDRs finally spend their time selling, not wrestling with spreadsheets."
James Fincher
Head of Sales, GrowthLabs
10x
Faster List Prep
Pricing
Simple, usage-based pricing
Pay for the decisions you actually use. Credits never expire and there are no hidden fees, ever.
Free Trial
Kick the tires, no card required
Free50 credits
Starter
For solo SDRs & founders
$600 credits / mo
Professional
Most popularFor growing sales teams
$2,500 credits / mo
Agency
For agencies & multi-product teams
$7,500 credits / mo
Credit Economy
Pay only for what gets refined
Some actions are always on us, others spend a credit. The math is simple, the rules don't change, and unused credits never expire.
What costs a credit?
One-time top-ups
For occasional bursts or stacking on top of your subscription. Credits never expire.
Reward System
Earn bonus credits, share the love
Help us grow and get rewarded for it. Simple actions, real credits you can use on enrichments right away.
Share a success story
Post about sdrwise on LinkedIn and tag us. Your network wins, your credit balance wins.
Connect your CRM
Hook up HubSpot or Salesforce for the first time and unlock your customer guardrail.
Leave a G2 or Capterra review
Help improve sdrwise and support other teams looking for the right tool.
Refer a teammate
Earn credits when they sign up — and more when they become a customer.
“OOPS” EMAILS ARE EXPENSIVE — SDRWISE PREVENTS THEM
Safety first, brand intact.
One wrong email to a customer or competitor can damage your brand. SDRWise blocks it before it leaves the export — and keeps your data encrypted in transit and at rest, fully GDPR compliant.
Get started free
FAQs
Frequently Asked Questions
Find all your doubts and questions in one place. Still couldn't find what you're looking for?
Stop sending robot emails.
Start sending Gold Lists.
Works with any CSV | No credit card required.
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